Wednesday, September 08, 2010

PayPal to Open App Store for Developers

Last Updated on Thursday, 25 February 2010 03:24 Written by Phương Thùy Thursday, 25 February 2010 03:24

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PayPal will open an applications store this year where developers can offer their wares, the latest step in the company’s multi-pronged strategy to deepen its relationship with external programmers.

Developers have a big opportunity to offer applications for merchants and consumers that PayPal doesn’t have the interest or resources to build itself, a PayPal official said Tuesday.

“It could be an invoicing application for a merchant or a ‘daily deals’ application for consumers,” said Osama Bedier, vice president of PayPal’s Platform Business Unit and Emerging Technologies.

Last year, eBay did a similar thing, turning its Selling Manager suite of merchant tools into an open repository and storefront for externally developed applications.

The app store plans are the latest step in PayPal’s aggressive strategy to lure external developers after the company opened its payments platform late last year.

“We have a huge emphasis on interacting with developers. They’re our customers, along with consumers and merchants,” Bedier said during an interview at an outside caf

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This entry was posted on Thursday, February 25th, 2010 at 3:24 am and is filed under Web. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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